Creative Direction, Digital Art, UI/UX
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EAT.IT Commercial Video & Web Design



EAT.IT stands for handmade, handcrafted, finest Italian food. This project was created for Dtail Studio by Stanislav Hristov and nulla collective

eat-it-1eat-it-2 eat-it-3 eat-it-4 eat-it-5

The atmospheric scenes was construct using Nuke’s 3D tracker and modelling software. Each set up was built separately using node-based compositing. 

The idea was to create something immersive, something with rich flavours and delicate nuance with a clear layout, usability and performance.

Check the video below.


The web design concept is rich and engaging website complete with menus, food galleries and a home ordering system.



Check out the design process at Behance.

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